De ‪La Roca‬ is art, activism, fashion, music and design with recurrent themes of environmentalism, feminism, decolonization, and the ever present presence of beauty, humor and love. It is a collaboration between between Brooklyn based partners Goldie Rush and Reachout.

De La Roca was the maiden name of Goldie's belated mother, and biggest inspiration, Blenda. It was chosen to honor her spirit while embodying the strength and the power of matrilineal energy.

Please check links above for the latest work.